Today’s Shrove Tuesday, Mardi Gras, Fat Tuesday, Pancake Tuesday, the day before Lent and all of that.
Traditionally it’s a day where you use up your luxury items (fats, etc.) before Lent begins (tomorrow?? Where did all the time go?) so that you don’t have any indulgences during the season of fasting and such, to reflect upon the suffering of the Lord during his forty days in the desert, or whatever.
In any case, I don’t care all that much about the religious aspects of it.
I do, however, care greatly about flour.
And more specifically, I care greatly about so-called PANCAKE flour.
<THIS STUFF
It came to my attention several years ago, and every now and then since then I’ve gone off on a little rant about it.
This purple flour stuff comes in 500g packs. And it’s labelled pancake flour. That’s fine. But if you look at what else it requires to make pancakes, you have to add milk and eggs.
Now, what is it that you have to add to regular flour to make pancakes? Oh yeah, milk and eggs.
So what does this flour have that’s superior to normal flour?
NOTHING. A big fat nothing. Not that I can see, anyways, and I’ve checked the ingredients list.
And yet, this stuff comes in 500g packs, which cost twice as much as a regular two kilogram bag of flour. And that’s if you’re going for brand awareness. If you’re buying supermarket own-brand, it’s an even cheaper alternative.
Imagine how many MORE pancakes you could make with FOUR TIMES as much flour, for LESS money? Why would you buy that stuff?
It’s all a scam, guys! A scam!
But I still love pancakes. They’re delicious.
Also, weirdly, Odlums’ own website says you should use cream/plain flour, rather than pancake flour. I wonder why that is?
